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Like with employees, the idea is to facilitate independence and sustainability. Various small and large programmes, primarily with a local focus concentrate on community infrastructure development, healthcare, education for children and road safety.

These include support to enable soldiers wounded in the line of service to establish businesses, creating financial independence. They are provided with guidance and training in setting up Apollo Tyres dealerships in their area of residence.

In the communities close to its manufacturing locations, the organisation engages in village development programmes, revolving around literacy, education, healthcare and infrastructure development.

Emergency Medical Service (or EMS) facility on national highways, implemented by the Lifeline Foundation, is supported by Apollo Tyres.

For customers, road safety programmes related to tyre care and maintenance are undertaken on National Highways and large metropolitan parking lots.

On the environment front the movement is towards use of less polluting and non-fossil fuel sources of energy like gas, steam and wind power. Water recycling is a key area at the manufacturing locations to ensure replenishment of the local ground water table.
 
 
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